About Us

About The Cliff Freeman Group

Innovation and the proper execution of home selling and buying strategies for our clients have been the hallmarks of success for Cliff Freeman and his team since he began in real estate in 1987.

Since then, we’ve grown to an organization of over 100 skilled and highly-trained agents and team members that provide excellent real estate advice and sales services around the DFW area. We sell nearly $200 million in real estate every year, which gives us the resources and negotiation experience to get our clients the absolute best results when buyer or selling a home.

We provide nearly $3500/month in training to our agents to ensure that they always have the cutting edge information and expertise to take care of your needs! Our agents are among the happiest on the planet, which is a major benefit to our clients!

Our number one goal is, and always has been, providing the quintessential real estate experience to all our clients. For sellers, we work to get them the most money with the least hassle while selling their homes. For buyers, it means that we find them the perfect home at the perfect price while making the home-buying process fun and stress-free.

Today, we offer our clients world-class customer service while employing the most advanced technology, winning strategies, and genuine care for their needs.



About Cliff

Since 1987, Cliff has developed an extensive background in mortgage and real estate working directly with his team members to help them build extraordinary lives and businesses. He is also a highly sought-after real estate coach and trainer, having personally coached more than 1,000 top real estate experts ranging from sole practitioners to mega teams generating over $250,000,000 in annual sales. 

Cliff’s main areas of focus and expertise include self-leadership mastery, business and strategic planning, people intelligence, team dynamics, best-of-breed lead generation systems, lead conversion, digital advertising, marketing, operations and finance. He is also a “trainer of trainers” and published author.

Cliff’s most recent success in real estate sales includes The Cliff Freeman Group, started in late 2019.  Today, TCFG has more than 80 Real Estate Experts serving the Dallas-Ft. Worth Metroplex and is on an annual run-rate of nearly $500 million in property sales.

In addition to being a top producer in real estate sales, Cliff  also excels at “agent attraction.” Since joining eXp in 2017, he’s developed a reputation for attracting agents, personally sponsoring more than 110 to date. His total Revenue Share group of over 12,000 agents represents nearly 15% of the 80,000+ agents at eXp Realty. He currently ranks 5th in the entire company in Revenue Share.

Cliff is a highly regarded subject matter expert on real estate and mortgage, having appeared on many local and national news media outlets. Cliff and his namesake son, Cliff III, also host Cliff’s Notes (www.CliffsNotes.tv), co-host a timely and nugget-filled TV podcast for agents seeking tips, tricks and tactics to explode their businesses.

Cliff is all about family, with his wonderful wife, Karen, and Cliff’s two children, Cliff III and Caroline, working on the team with him.  Before most of today’s real estate agents were born, Cliff earned an MBA in Finance and Entrepreneurship and a BS in Electrical Engineering both from Rice University, as well as a BSBA from the University of Texas at Dallas. Formerly Associate Professor of Real Estate and Finance at Collin College. Cliff has also served at high leadership levels in local, state and national Realtor and mortgage broker associations. He is also on the Board of Adjustments and Construction Board of Appeals for the Town of Prosper, Texas

Cliff Freeman
Cliff Freeman III, Josh Altman, Cliff Freeman, Rachel Cahill
Rachel Cahill, Cliff Freeman, Cliff Freeman III, Glenn Stearns